The University of Chicago Magazine

A design refresh for the longstanding publication.

Led the evaluation and selection of a new body typeface for the Magazine, as well as the redesign of several key pages for the Magazine, including the table of contents.

A main objective of the refresh was to replace the body text with a more legible and modern typeface as a way to improve the reader experience.

Not wanting to stray far from the origins of the original body face, DTL Fleischmann, a key consideration was to make sure that the new typeface was a subtle change that would not be jarring to the reader.

After a months long process evaluating various typefaces, Mercury Text was agreed upon as the new body typeface for the Magazine. As a legible face at small sizes, as well as having many similarities to the original, it was a suitable choice.

A new interior spread showcasing Mercury Text.

A new interior spread showcasing Mercury Text.

A side by side comparison of the before/after typefaces. As can be seen, the italic and regular weight of Mercury text is much more legible while also taking up less space than the original.

A side by side comparison of the before/after typefaces. As can be seen, the italic and regular weight of Mercury text is much more legible while also taking up less space than the original.

A comparison of two typefaces considered as replacements.

A comparison of two typefaces considered as replacements.

The updated table of contents.

The updated table of contents.

Table of contents detail

Table of contents detail